Author Archives: Eric Giguere

How Not To Launch A Product: AdSense Resurrected Post-Mortem

Posted on February 1, 2008 by Eric Giguere

Don’t let anyone tell you otherwise: launching a new product is hard, even on the Internet. Perhaps even harder than creating the product itself, oddly enough. There are dozens of things to do: getting the website up, the sales copy … Continue reading →

Posted in Online Marketing | 3 Comments

AdWords Book Review Roundup: Beating AdWords, AdWords Miracle, and Google Wealth Wizard

Posted on January 22, 2007 by Eric Giguere

In order to reach a wide audience, I recently published some book reviews on Make Easy Money with Google and AdSense that really would have been a better fit here. These books are all about making money with affiliate marketing … Continue reading →

Posted in General, Reviews | 4 Comments

Review: AdSense Arbitrage and Leveraging

Posted on January 10, 2007 by Eric Giguere

If you’re looking to make money in a different manner, the technique called AdSense arbitrage, also referred to as AdWords arbitrage, may be of interest. Simply put, the technique refers to buying AdWords clicks to direct traffic to a page … Continue reading →

Posted in Reviews | 2 Comments